The increasing segmentation and specialization of tourism, coupled with the growing sophistication of leisure consumers in terms of visitor experience, has resulted in a demand for high quality interpretative services at both destination and individual 'site' level. Yet, despite the obvious benefits which well designed interpretation of sites, collections, relics, and landscapes can bring to both product consumers and producers, interpretation at tourist sites and attractions is often limited in both scale and sophistication.
Well designed interpretation is critical in satisfying:
- the consumers demand for a high quality visitor experience.
- the need by attraction managers to develop additional revenue streams to support their operations.
Under the broad heading of interpretation, we operate in two inter-related areas; that of service provision and product provision. Our interpretation service is primarily concerned with:
- site interpretation assessment
- interpretation implementation and evaluation
Our product service provides support for interpretation implementation through the provision of interpretative technologies such as:
- pre-visitation interpretation.
www.tourism21.com
Email: enquiries@tourism21.com
tourism21 P.O. Box 3169 CH 2001 Switzerland